Atlanta, GA – Governor Brian P. Kemp today announced that fresh-prepared meal delivery service Freshly Inc. is investing $3.2 million in opening a distribution facility in Austell. The company will bring on 150 employees during the initial operating phase and plans to hire at least 250 at the Cobb facility by the end of 2021. The 134,000-square-foot facility will be Freshly’s largest dedicated order-assembly facility to date and will begin operating in mid-February.

“It’s a pleasure to welcome this rapidly growing meal delivery service brand to the Peach State,” said Governor Kemp. “Our robust logistics infrastructure and highly skilled workforce have been critical to attracting new jobs and opportunities, which continue to put hardworking Georgians back to work.”

Headquartered in New York, Freshly delivers ready-to-eat meals directly to its customers’ doors. Freshly’s first Southeastern U.S. distribution facility, located at 7895 Third Flag Parkway, will help the company better serve its rapidly growing customer base.

“2020 was a year of monumental growth for Freshly. We joined the Nestlé USA family, expanded West Coast operations, and launched FreshlyFit, to name a few major milestones,” said Freshly Founder and CEO Mike Wystrach. “Joining Nestlé has allowed us to scale bigger and faster, getting us to this next stage of growth. We are thrilled to continue in 2021 by expanding operations in the Southeast and have plans to add even more facilities this year that will help further our mission of delivering nutritious and convenient meals.”

Freshly will bring more than 250 new jobs to the local community, including positions in warehousing, operations, and maintenance. Individuals interested in career opportunities with Freshly are encouraged to visit freshly.wd5.myworkdayjobs.com/freshly_careers for additional information.

“We are excited to welcome Freshly to Cobb County,” said Dana Johnson, chief operating officer of the Cobb Chamber and executive director of SelectCobb. “Locating their assembly and distribution facility in South Cobb expands Freshly’s footprint into the Southeastern U.S. and taps into both Cobb County’s and metro Atlanta’s skilled workforce.”

Director Hank Evans represented the Georgia Department of Economic Development’s (GDEcD) Global Commerce division on this competitive project in partnership with Select Cobb and Electric Cities of Georgia.

“Americans have changed the way they purchase their food, and our state’s logistics network has helped make it seamless for companies to adapt and ramp up their services to meet customers’ evolving needs,” said GDEcD Commissioner Pat Wilson. “I look forward to Georgia being a part of Freshly’s long-term success and am grateful to all of our economic development partners involved in creating these jobs in our state.”

About Freshly

Freshly is a weekly subscription service delivering fresh, chef-cooked meals directly to customers’ doors that can be heated and served in three minutes. All that is needed is a microwave, fork, and plate to get a satisfying lunch or dinner on the table. With a corporate mission to break down the barriers to healthy eating, Freshly believes that taste and health don't need to be compromised for convenience. Freshly's food philosophy is centered on less sugar, less processed, and more nutrients. All meals are gluten-free and single-serve for effortless portion control. Developed by chefs and nutritionists, the menu features better-for-you versions of classic comfort foods with smart ingredient swaps. Freshly makes eating better easier than ever, one box at a time. Headquartered in New York, Freshly has operations in Phoenix, Arizona; Linden, New Jersey; Savage, Maryland; Austell, Georgia; and Commerce, California. To learn more about Freshly, visit www.freshly.com.

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Press Secretary Mallory Blount

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Deputy Press Secretary Tate Mitchell

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Director of Communications, Georgia Department of Economic Development Marie Gordon